On Tuesday, online retail giant Amazon officially launched Amazon Pharmacy. Through the program, Amazon will deliver prescription medications to customers in the U.S. Prime members are eligible for two day delivery and big discounts on both brand name and generic medications. Customers will have the option to pay with or without insurance. Amazon will provide comparisons to let customers see whether it is cheaper to use insurance or to use Amazon's discounts.
Amazon Pharmacy is the latest, though likely not the last, of Amazon's moves to become a major player in the healthcare industry. In 2018, the online retailer acquired PillPack, a drug delivery startup. In 2019, it began selling its own brand of over the counter medications. And this year, Amazon debuted Halo, a health monitoring wearable.
"As more and more people look to complete everyday errands from home, pharmacy is an important and needed addition to the Amazon online store," Doug Herrington, Amazon's senior vice president of North American consumer, said in a statement.