The COVID-19 vaccine is ready, though in limited supply, and Target wants to eliminate barriers to the vaccination of its workforce. The retailer will not require employees to be vaccinated; instead, Target is offering an incentive of up to four hours' pay when hourly workers receive the shots. Additionally, the company will pay for a Lyft ride of up to $15 each way to and from the appointment to receive the vaccine. In the mean time, Target is working to make the shots available inside its stores and distribution centers.
Target isn't alone in taking this approach. Aldi, Lidl, Trader Joe's, and Dollar General are a few of the companies offering incentives for their employees to receive both doses of the vaccine.
“As more vaccines become available, especially for frontline and essential workers, we’ll help our team members across the country get the information and access they need,” Target’s chief human resources officer, Melissa Kremer, said in a corporate blog post.