Former Chief Administrative Officer, Cabela's
Charles Baldwin is the President of Greenfield Leadership Consulting LLC, which he founded following his retirement. Charles is a well-rounded retail executive with over 30 years of experience in both operational and support functions, which includes 10 years of experience working directly with the board of directors. Charles is known for his direct approach to business challenges and people leadership. He has been a trusted advisor to CEO’s and Board Directors, leading multiple strategic business transformation projects and significant organizational succession planning initiatives.
Most recently, Charles was the Executive Vice President and Chief Administrative Officer for Cabela’s Inc., a leading omni-channel speciality retailer in the hunt/fish/camp industry. Charles began his 10-year career at Cabela’s as the Chief Human Resource Officer (CHRO). As EVP/CAO for the last 8 years, he took on a combination of additional responsibilities which included information technology (IT), customer service, contact centers, asset protection, safety and environmental, aviation, outdoor adventures, trophy properties, and T.A.G.S; all while maintaining his CHRO role.
Prior to Cabela’s, Charles spent over 20 years with Walmart Stores Inc. Charles began his career with Walmart as an hourly associate in the stores. Upon graduation from the University of Arkansas, he was promoted to the store management team. After several years in store management, he was promoted to a regional field leadership facilitator where he began his corporate career. Charles held various roles of increasing responsibility including divisional human resources manager, labor relations manager, senior labor relations manager, director of corporate human resources, director of training and development, Vice President of training and development, and Vice President of global talent management.
Charles’ tenure in executive roles, and his wide range of experience in both operations and support functions, has shaped his perspective in leadership and business. Charles is eager to share his insights and help support you in your leadership journey.
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