More Than Your Fair Share; Winning on Walmart.com
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Walmart’s grown their eCommerce business by 65% so far this year. Is your brand getting more than its fair share?
Join Horacio Trevino, Hillary McKoin, and Sean Harp of BOLD Strategies, Inc., as they discuss how Walmart’s online approach is changing and how to succeed on their marketplace. For over 20 years at P&G, Horacio has built brands around the globe and reignited struggling businesses. Horacio led front-end innovation for 7 years, responsible for $9B businesses. He is a master at defining and executing winning strategies on retail platforms like Amazon and Walmart.com.
Hillary is a veteran digital marketer who is hyper-focused on delivering on growth results. For over 20 years, Hillary has assisted small businesses, high growth startups, non-profit organizations, and major brands, including Tyson, Jimmy Dean, Cottenelle, and Huggies, with their online presence.
From Northwest Arkansas, Sean is 4th generation descendent of the Harp family of Harps Food Stores. Sean has spent the last 17 years of his career involved in the retail landscape and enjoys helping startups and emerging brands find their success in the ever-changing world or retail.
During this 90 minute conversation, they’ll discuss:
- The ongoing competitive dynamic between Walmart and Amazon.com
- How Walmart’s eCommerce offering has changed over the past 18 months
- The evolution of Walmart’s 3rd party marketplace and how it should fit into your brand strategies
- Practical tips on how to win with content, marketing, and customer service
- New tools including Self-Service Media, Walmart Fulfillment Services, and more
The team will take questions as he goes and be available for one-on-one coaching upon request.